# Loopcast > An AI agent that runs a small app team's social accounts as a daily loop: it makes short videos from the app's own footage, posts them through official platform APIs, reads the numbers the next morning, and rewrites its own per-account rules. Questions and answers, exactly as on the website: - What is Loopcast? Loopcast is an AI agent that runs a small app team's social media accounts as a daily loop. Every day it makes short videos from the app's own footage, posts them to YouTube Shorts, Instagram Reels and Threads, reads the numbers the next morning, and rewrites its own rules for that account based on what worked. It is built first for app teams that already have revenue but no marketer. Loopcast is a working name; it is not related to the podcast product at loopcast.ai or the audio app at loopcast.app. - How is Loopcast different from a scheduler like Buffer or Later? A scheduler posts content you bring and stops there. Loopcast makes the content from your app's footage, posts it, follows each post to your App Store page and downloads, and changes what it does tomorrow based on the result. Each account gets its own rules in plain words, with the evidence and date behind every rule, which you can read, edit or veto. - What results has Loopcast had so far? One case so far: Maozai, a solo developer's iPhone and Apple Watch virtual pet app, on brand-new accounts from October 20 to 26, 2026. The agent published about 60 posts and reached 7,110 views across YouTube, Instagram, X and Threads with $0 spent on ads. Four Shorts made 79% of the YouTube views. Those views turned into 14 first-time App Store downloads in the 30 days to October 24, so turning views into installs is not proven yet; that is what the pilots are for. - Which platforms does Loopcast post to? YouTube Shorts, Instagram Reels and Threads first, through their official publishing APIs. TikTok and X come next; TikTok's posting API requires an app review and X's API is paid. - Does Loopcast need my passwords? No. Every platform is connected through its official API or its own delegation, such as a YouTube channel manager role or Meta partner access. Loopcast never asks for a password and never logs in to your browser. - What does Loopcast do on its own, and what needs my approval? It makes videos from footage you have shared, publishes routine posts, reads the numbers, writes rules and sends a weekly report on its own. Replies and comments in your voice, direct messages, any ad spend and the first post in a new format wait for your yes. - Is the content AI-generated, and is it labelled? The videos are cut from your real app footage and screen recordings; Loopcast writes the captions. Anything AI-generated is labelled with each platform's AI disclosure setting, and music is original or cleared for commercial use, never a platform's licensed library. - How much does Loopcast cost? The first pilots are free: two weeks, two platforms, a daily log and a report at the end. Planned pricing is $49 a month for Starter (one app, two platforms, approve each post), $299 a month for Main (three to four platforms on autopilot, daily videos, daily rule updates, attribution to downloads and revenue), and $799 a month and up for Growth (several apps, creator collaborations, App Store work). Prices may change before launch. - Is Loopcast available now? Not generally yet. Five free pilots are open for app teams with revenue and no marketer; join the waitlist on loopcast.dev and the developer behind Maozai replies within a few days. ## Pages - [Loopcast home](https://loopcast.dev/): what Loopcast does, the six-step loop, the Maozai results, pricing and the waitlist - [Maozai case study](https://loopcast.dev/maozai-case-study.html): six days of an AI agent running a new iPhone and Apple Watch app's YouTube, Instagram, X and Threads: every Short's views, the rules it learned, and what did not work